Digital Marketing Manager

Join a leading Canadian retailer as a Digital Marketing Manager, where you’ll play a pivotal role in crafting and executing digital marketing strategies. Reporting to the Senior Digital Marketing Manager, you’ll be an integral part of an evolving team that values creativity.

Compensation: $90,000 - $95,000 + bonus and incentives.


Key Responsibilities

• Digital Strategy & Execution: Develop and implement online tactics, including SEM, CPC, RTB, and media placements.
• Affiliate Management: Optimize affiliate programs to maximize content exposure and performance.
• Campaign Oversight: Lead planning, implementation, monitoring, and reporting for digital marketing campaigns with internal and external partners.
• E-Commerce Optimization: Enhance entry points to E-commerce platforms and align promotions with high-demand products.
• Data-Driven Decisions: Leverage first- and third-party data through the DMP to create targeted campaigns and segments.
• Innovation: Stay ahead of digital trends to deliver impactful content and achieve business goals.

Qualifications

• 1-3 years of experience in digital marketing, ideally in E-commerce or retail.
• Agency experience is an asset.
• Proficiency in web analytics, campaign measurement, and Microsoft Office.
• Strong leadership, communication, and project management skills.

Apply today to take the next step in your career and contribute to a team that inspires Canadians every day.